Media Strategy Essentials: Building a Winning Game Plan
Media strategy decoded! Uncover the keys to successful marketing with our in-depth guide to crafting a winning plan.
April 22, 2024
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Category: Media Planning
The Best Holiday Campaigns to Inspire You
Our pick of the best holiday campaigns, plus holiday media planning tips to get the most out of your holiday campaigns.
February 27, 2024
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A Media Plan That Generates Results (5 Steps in 2024)
What makes a media plan that generates results? Here in our step-by-step guide we outline how to create a successful media plan.
February 16, 2024
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Media Selection: Crafting the Perfect Media Mix for Your Brand
Choosing the right channels for your ads can be tricky. With so many options, it’s easy to feel lost. Pick wrong, and you might waste
February 12, 2024
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Media Objectives: Your Blueprint for Marketing Success
Navigating marketing can be challenging. With so many platforms and options, it’s easy to miss the mark without a clear plan. This is where having solid
February 2, 2024
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International Marketing: How to Plan and Manage Global Marketing Campaigns
We dive a bit deeper into international marketing: how to plan & manage global marketing campaigns, with all the key elements to know.
December 19, 2023
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A Complete Guide to UTM Parameters and Tracking
Track your website traffic, see how effective your campaigns are, and prove ROI with UTM parameters. UTM codes are one of the best ways to
December 17, 2023
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How to Plan an Integrated Marketing Campaign
Integrated marketing campaigns can be a brand-building dream, or a media planning nightmare. Read our practical guide to planning IMC activity.
December 13, 2023
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Marketing Resources from Some of the Brightest Industry Leaders
Here are some of the best marketing resources to learn from industry influencers, publications, podcasts, and newsletters.
December 9, 2023
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