Media Planning Tools for the New Age Marketer
A media planning tool with powerful integrations can help brands and agencies coordinate their marketing activities from a central user-friendly hub.
December 1, 2023
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Category: Media Planning
What Is Programmatic Media Buying and How Does It Work?
What is Programmatic Media Buying? Programmatic media buying refers to the automated process of purchasing digital ad inventory through technology platforms, such as Demand Side
October 17, 2023
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Marketing Strategy vs Tactics: the Difference Explained
Knowing the difference between marketing strategy, tactics, and goals and how they link up is the first step to more effective, successful marketing campaigns.
April 11, 2023
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How to Create a B2B Social Media Strategy that isn’t Boring
There’s a misconception in social media marketing that B2B stands for Boring2Boring, instead of business-to-business. Here’s how to rethink your B2B social media strategy in 2022.
April 8, 2023
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How to Coordinate a Chaotic Marketing Campaign Calendar
Marketing calendars often hold the key to well-executed campaigns. So why has it taken so long to come up with a better solution for busy teams?
March 11, 2023
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5 Strategies to Start Using Instagram Reels for Marketing Campaigns
Have you rolled Instagram Reels into your marketing capabilities? Here’s how to use the new feature effectively in your next campaign.
March 2, 2023
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How Top Marketing Agencies Prove ROI to Clients
Proving marketing ROI (return on investment) isn’t always easy. Especially for marketing agencies, who state that their biggest challenge is measuring and demonstrating marketing ROI
January 13, 2023
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Social Media KPIs You Should be Tracking (2023 Update)
Tracking the right social media KPIs is key to successful social media campaigns. Here are the KPIs you should be tracking.
December 24, 2022
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Best Social Media Marketing Tools Marketers Need To Use
There are so many social media marketing tools out there that it can be hard to know which to choose from. We’ve compiled a list of the best to help you gain clarity!
December 16, 2022
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