Marketing information management – everything from what it is and why it’s important to who can benefit from it and how to create a strategy.
Ad budgets are shrinking, and the competition for customers has never been higher. As marketers, we all know that staying competitive means improving performance while keeping the budget as lean and efficient as possible. In other words, we need to increase ROAS.
Here are some of the best marketing resources to learn from industry influencers, publications, podcasts, and newsletters.
Proving marketing ROI (return on investment) isn’t always easy. Especially for marketing agencies, who state that their biggest challenge is measuring and demonstrating marketing ROI
Most marketing teams wish they had more budget. And when cuts need to be made the marketing budget is often one of the first to
Selling products on social media has become a vital part of social media strategy for brands this year. But what is it and how can you use it in your campaigns? Read our guide to find out.
A successful digital marketing audit should provide an actionable plan for achieving max reach, engagement, and conversions.
How to know what data to collect and combine your online and offline media channel data for a more effective multichannel marketing strategy.
Personalized digital marketing isn’t new. But it is changing. Find out how to deliver great personalized marketing by leveraging good-quality data.
© 2022 Mediatool World W AB. All rights reserved.
© 2022 Mediatool World W AB.
All rights reserved.
