Advertising Trends In 2025: 5 Trends to Watch in 2025 and Beyond
Advertising trends are taking shape in 2025. Check out some of this article’s most popular ad trends – including generative AI.
November 11, 2024
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Category: Advertising
International Advertising: Navigating the Global Marketplace
Navigating international advertising can seem overwhelming, as you need to connect with a worldwide audience while respecting local differences. However, taking on this challenge offers
November 7, 2024
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Global Advertising: Tailoring Your Strategy for Global Audiences
Trying to make an impression on a global level? You’ve probably run into your own unique set of obstacles in your global advertising journey –
November 6, 2024
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Spotify Advertising: Harnessing the Power of Audio and Video for Brands
Spotify has emerged as one of the world’s leading music streaming platforms, boasting millions of active users daily. With its increasing popularity, it’s no surprise
November 4, 2024
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Local Advertising: Crafting a Winning Strategy
Are you struggling to connect with customers right on your doorstep? Your local business might be missing out on the immense benefits of local advertising. It’s
November 2, 2024
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Ad Campaign Awards: Celebrating the Best in Creative Advertising
Ad campaign awards honor the best in advertising, highlighting creativity and effectiveness. Winning these awards enhances a brand’s reputation and showcases its success. This article
September 26, 2024
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TV Advertising 101: From Costs to Benefits
TV advertising has a certain level of prestige and you get even better results when you hook up your TV ads data to your media planning software.
July 27, 2024
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Testimonial Advertising: Unlocking Authenticity and Trust with 7 Standout Examples
Explore the power of testimonial advertising with ten real-world examples and learn how to amplify your ad strategy.
July 24, 2024
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A Quick Guide to Return on Ad Spend + ROAS Calculator
Ad budgets are shrinking, and the competition for customers has never been higher. As marketers, we all know that staying competitive means improving performance while keeping the budget as lean and efficient as possible. In other words, we need to increase ROAS.
July 19, 2024
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