THE # 1 MEDIA DATA MANAGEMENT PLATFORM FOR GLOBAL MEDIA TEAMS
Master Your Global Media Data
value that comes from access to clean & reliable global media data.
Create your single source of truth and start making smarter media investment decisions.
Trusted Globally by Data-driven Marketers
The Marketing Management Process Today Remains Complex, Time-Consuming And Offline
Poor Media Management Costs Businesses $37B Per Year
Low-quality media planning
Time-waste on admin & manual tasks
Lack of data-driven actionable insights
But it doesn’t have to be that way. Optimize your media spend with Mediatool
A Centralized Platform Built For Global Teams
Everything that’s required to plan and manage global marketing campaigns
With a focus on a controlled, organized process, Mediatool’s platform ensures an efficient and effective workflow in planning, tracking, and reporting to help you improve all your campaigns from one centralized platform. It bridges the gap from strategic plans to actuals, providing real-time insights into current campaign performance for immediate adjustments and optimization.
Plan
Impactful Campaigns
Centralizing media management streamlines complex workflows, fostering team and partner collaboration on campaigns, and aligning objectives, moving beyond disparate spreadsheets.
Track
Performance Data
Optimize complex campaigns with a custom, structured data perspective, granting a full view of operations and insights into your campaign performance.
Report
Marketing Impact
Demonstrate campaign success with instant, visual reports that vividly highlight the business value of your marketing initiatives, enabling quick and accurate effectiveness assessments.
Plan Impactful Campaigns
Centralizing media management streamlines complex workflows, fostering team and partner collaboration on campaigns, and aligning objectives, moving beyond disparate spreadsheets.
Track Performance Data
Optimize complex campaigns with a custom, structured data perspective, granting a full view of operations and insights into your campaign performance.
Report Marketing Impact
Demonstrate campaign success with instant, visual reports that vividly highlight the business value of your marketing initiatives, enabling quick and accurate effectiveness assessments.
Your Campaign Data Organized, Connected and AI-Ready From A Global to Local Level
Efficient and effective planning and management all under one roof.
Create Your AI-Ready Single
Source of Media Data Truth
Transform your siloed spreadsheets into organized, connected and AI-Ready data
Data Chaos
Navigating through a disarray of spreadsheets patched together with quick fixes, like duct tape on a leak, representing the initial state of disorganized information.
Organized Data
Transitioning to a structured format where data is neatly categorized, making it easier to locate and manage, like a well-kept file cabinet.
Connected Data
Elevating data management by linking related information, creating a cohesive network that streamlines workflows and enhances accessibility.
AI-Ready Data
Transforming data into a structured format primed for artificial intelligence, enabling advanced analytics and strategic insights for informed decision-making.
INTRODUCING
Make Smarter Marketing Decisions Faster
Chat To Get Your Media Data Insights In Seconds
Best ad channel this month
Why Choose Mediatool
Gain greater control over your campaigns with enhanced
visibility into media data for smarter investment decisions
Data Clarity
Transform scattered, complex media data into clear, actionable insights
One Single Source of Truth
For Your Global Investments
No more siloed data. Create one single source of media data truth on local and global campaigns
Data Security
Secure all your media data in one centralized and collaborative platform
Unified Workflow
Implement an efficient process to enhance your productivity
Data Governance
Own and build confidence in your campaign data
Customize & Scale
Manage global campaigns uniquely customized to your business
Boost Performance
Make data-driven decisions to optimize your campaigns
BUILDING EFFICIENT & EFFECTIVE CAMPAIGNS
What Our Customers Have to Say
Ruth Sainz, Head of Growth Marketing, Global Marketing at Hurtigruten Group says: “As part of the initial process we identified and compared three different tools, but ultimately we chose Mediatool for its flexibility, great usability and personal client service.”
See how Hurtigruten Group uses Mediatool to measure and report on their marketing performance, build attribution models and improve their campaigns.
We were looking for a software that would let us plan, analyze and manage our media plans and data, anywhere, at any time. Our search led us to Mediatool.
JAN BIEDERMANN
Stadt Feldkirch
What we appreciate with Mediatool is that we can have 100% visibility of all of our costs related to our marketing efforts, both during set-up and for specific campaigns.
JOSEPHINE ADORELLE
AIMO Solutions
This tool has been such a vital asset for us! What I genuinely love about Mediatool is that its features are incredibly plug-and-play, user-friendly, and intuitive.
